Ana María Llopis, founder of ideas4all

ideas4all was created by Ana María Llopis, founder of Openbank –Grupo Santander– (leading Internet bank in Spain and second in Europe at the time it was launched). Ana María has great experience in new technologies and the Internet, and was Chairwoman of Viaplus and Razona, as well as Executive Vice-President at Indra.

Ana María Llopis currently belongs to the Supervising Councils of ABN AMRO Bank, BAT and Service Point. She has also been Managing Director of Reckitt-Benckiser and has held various management positions in companies such as P&G, Playtex, Schweppes and Banco Banesto.

She is also vice-president of the José Félix Llopis Latin American Art Foundation, and has been a part of the Board of Consultants for Electronic Administration to the Spanish Ministry of Public Administrations, since 2006.

Ana María has received recognition and awards such as the International Women’s Forum “Women who make a difference” award 2007, in Chicago. Leader of the IWF leadership program 2007-2008, she was also mentioned by The Times as one of the 100 most influential executives in the UK, and, in 2005, The Mail ranked her 24th on its list of most influential women in the UK. She won Openbank's Award for Financial Executive of the year in 1995, and Institut Catalá's Donna award in 1997, as well as Entrepreneur of the Year in 2001, etc.


Other members of the ideas4all team












Ana Amelia Serrano is the ideas4all Director of Marketing, Public Relations and Content. She graduated in Law at the Universidad Complutense and in Liberal Arts/Humanities at the Universidad CEU San Pablo. She did an international MBA at the IE Business School, after which she began her professional career as strategic consultant at Monitor Company, in Madrid and Los Angeles. Ana Amelia has always had an entrepreneurial spirit, passion for start-ups and for the Internet. During the first Internet boom in the 90’s, Ana Amelia was Director at Teknoland, one of the first Spanish companies dedicated to Design and Web Development for listed companies, later acquired by TERRA (TELEFÓNICA), and then Managing Director of its Internet Business Incubator. In 1999, Ana Amelia was co-founder and COO of a new business incubator /VC dealing with technology project s in Madrid. She was also partner and CEO of a small advertising, post-production and web design production company. She has recently taken part, as founding partner, in two other entrepreneurial projects: one in the field of software innovation for luxury hotel chains, the other in the field of high-end design furniture.



Fernando J. Echevarrieta, “Echeva”, is Director of Development and Technology at ideas4all. Executive MBA (from IE) and Telecommunications Engineer (Madrid Polytechnic University). Multidisciplinary, with a passion for innovation and technology, but also for other fields such as ethology, archeology or theology, he was associate professor at the Universidad Pontifica de Salamanca and has published over 140 investigative articles. Throughout his career in the business sector, he has always moved between technology and business: technological consultant and project manager at Qarana, financial services manager at Razona (first of the three companies in which he worked together with Ana M. Llopis) and Indra Sistemas, responsible for the team of architectural offers in the latter, and product development manager (internet and paper) at Yell Publicidad. With clear enterprising interests, Echeva, still a student, became involved in a budding Junior-Company movement in Spain, through ITEM-Consulting, and founded  Texware Comunicaciones S.L., of which he was also CEO. During his time as researcher at ETSI Telecomunicación, he also took part in the establishment of Agora Systems, a spin-off of Madrid Polytechnic University.



Agustin Cuenca, Graduated in Computer Science at the Universidad Politécnica de Madrid, and European MBA by EAP (sponsored by Paris Chamber of Commerce). He has held several scholarships in research projects from Hewlett-Packard in San Diego, CA, USA and CISI Engineering in Sophia Antipolis, France.
Internet Experience: Started his relationship with Internet in 1987, first as a researcher and then from the business world. 
Started several companies in Internet (ArteInversion, qarana solutions, Moobile Moonkey, ASPgems, Beruby.com) he specialized in linking technology and the business world being able to work with the top technicians as well as with business leaders.
CEO and founder of Qarana solutions he participated in most of the Internet banking projects in Spain, as well as worldwide (USA, Switzerland, Japan, Singapore, UK, France, Estonia, etc.)
Long time passion for the net and the innovation it fosters that shows at his blog http://blog.loscuenca.com. Agustin has being involved in the open source community since 1991.
Other Business Experience: Several research positions (INTA and GMV) linked to the aerospace industry and software engineering projects.


Ana Trullos, Graduated in Chemistry at the University of Santiago de Compostela (Spain), Organic Chemistry Post Graduate work at the University of Kent, Canterbury, U.K. Granted on International Marketing and Trade by the Madrid Chamber of Commerce at San Francisco (USA)
Internet Experience: Consors España (online broker of German origin): Marketing General Manager. Member of the Board and of the Executive Committee.
Open Bank (first telephone and Internet Bank and Broker in Spain): Strategy and Marketing General Manager.
Viaplus.com As strategy and Marketing manager of the first online store in Spain that did not survive the first crisis
Other Business experience:
Schweppes, S.A.: New Business and New Products Development Group Manager. Member of the European Committee of new products in London.
Banesto: Marketing Manager of Direct Marketing and Branch’s merchandising.
ICEX: Director of the Information and Analysis Division.
Procter & Gamble: Market Research Supervisor
As a freelance Strategy and Marketing consultant, during the last 5 years has worked for big brands such as CEPSA and Endesa (energy sector), esure (Internet insurance company), La Sexta (TV open channel), IKEA, Orange (Mobile Phones), and Master Card and Morgan Stanley (financial sector). 



María Mazariegos, User Relations, contents and Blog 
Graduated in Journalism at the University Complutense de Madrid (Spain),
Internet Experience: Exercises a double passion for writing and the Internet world. Good representative of the Net Generation and a very active Internet user, participating in numerous social networks and writing her own blogs.
Creative mind, which never loses an opportunity to exercise talents in web design, and photography with professional experience in press media.



Rocio Bravo,PR, seeding and events Master in Advertising, Master in Marketing Management and Graduate Level Course in Digital Marketing and e-commerce. Currently studying Anthropology .
Internet Experience:  During Web 1.0, Internet Marketing Supervisor for Investrónica (El Corte Ingles Group). Account Supervisor and Responsible for e-commerce at unafraseunavida.com. 121GM (IT consulting company )
Other experience:
Account Supervisor for LV55, an events agency. Clients like Sun Microsystems, Avnet, Whirpool, OKI
Responsible for the design, contents and edition of Goodyear fidelity magazine at LV55
Bachelor in Tourism Management.



Adrian Pradilla, Programming and IT
Graduated in Computer Engineering at University “Antonio de Nebrija” with honourable mention: “Mention Nebrija 2007”. Madrid.
Internet Experience:  Project  “I-PETER II (Intelligent Personalized English Tutoring Environment)”.  Participation in social networks: Trivago, Linkedin, etc.
Before joining Ideas4all, Adrian was a very active ideator.
Other experience:
Senior Systems Analyst at Sociedad de Prevención de FREMAP, IBM and 20minutos.
Member of research Group “Artificial Intelligence Techniques for Linguistic Applications” (G87H31) UNED. Madrid.



Leticia García de Ceca, User Relations and content
Graduated in Journalism and in Liberal Arts/ Humanities at the Universidad CEU San Pablo. Currently pursuing a Phd in Modern Art History at the Universidad Complutense, Madrid.
Experience:
Interested in the possibilities and innovations that the Internet and the new technologies offer to Arts and Media; with professional experience in both fields.
Active Internet user, participating in numerous social networks, and a good representative of the Net Generation.



Vanesa Busto, User Relations and content
Graduated in Liberal Arts at the Universidad Europea  (Madrid)
Experience:  Visual artist specialized in originating spaces and installations, Vanesa has participated in several art exhibits.
Creative mind focused on Design
Active user of the latest social networks in the Internet.