Ana María Llopis, CEO and founder of ideas4all

ideas4all was created by Ana María Llopis, founder and CEO 1993-2000 of Openbank –Grupo Santander– (leading Internet bank in Spain and second in Europe at the time it was launched). Ana María has great experience in new technologies and the Internet, and was Chairwoman of Viaplus  an ecommerce store at the time and Razona an Internet Financial Consultants company, as well as Executive Vice-President at Indra 1st IT Spanish firm. Ana Maria has a PHD from the University of California Berkeley in Materials Sciences Engineering Cum Laude and a Suma Cum Laude Bachelor of Sciences degree In Physics and Minor in Mathematics from the University of Maryland.

Ana María Llopis, currently a Non Executive Director at BAT,  Service Point Solutions, and Music Intelligent Solutions with its Internet artist site uplaya.com. She has also been a member of  ABN AMRO Bank Supervisory Board until its recent nationalization and an independent non executive Director of  Reckitt-Benckiser and has held top executive management positions in companies such as P&G, Playtex, Schweppes and  Banesto. (Banco Español de Credito)

She is also vice-president of the José Félix Llopis Latin American Art Foundation, She was one of the 10 members that wrote the Good Governance code of Spanish Listed Companies 2006-2007, and has been a member of the Advisory  Board for Electronic Administration to the Spanish Ministry of Public Administrations, since 2006. She is a public speaker on Open Innovation, online banking and entrepreneurship, as well as Women on Business and Corporate Governance. She is active in social networks. She recently spoke for the European Presidency Forum in Madrid on Innovation in Europe and its Gaps.

Ana María has received recognition and awards such as the International Women’s Forum “Women who make a difference” award 2007, in Chicago. Leader of the IWF leadership program 2007-2010, she was also mentioned by The Times as one of the 100 most influential executives in the UK, and, in 2005, The Mail ranked her 24th on its list of most influential women in the UK. She won Openbank's Award for Financial Executive of the year in 1995, and Institut Catalá de la Donna award in 1997, as well as Entrepreneur of the Year in 2001, etc.



Other members of the ideas4all team












Ana Amelia Serrano is the ideas4all Director of Marketing, Public Relations and Content. She graduated in Law at the Universidad Complutense and in Liberal Arts/Humanities at the Universidad CEU San Pablo. She did an international MBA at the IE Business School, after which she began her professional career as strategic consultant at Monitor Company, in Madrid and Los Angeles. Ana Amelia has always had an entrepreneurial spirit, passion for start-ups and for the Internet. During the first Internet boom in the 90’s, Ana Amelia was Director at Teknoland, one of the first Spanish companies dedicated to Design and Web Development for listed companies, later acquired by TERRA (TELEFÓNICA), and then Managing Director of its Internet Business Incubator. In 1999, Ana Amelia was co-founder and COO of a new business incubator /VC dealing with technology project s in Madrid. She was also partner and CEO of a small advertising, post-production and web design production company. She has recently taken part, as founding partner, in two other entrepreneurial projects: one in the field of software innovation for luxury hotel chains, the other in the field of high-end design furniture.



Fernando J. Echevarrieta, “Echeva”, is Director of Development and Technology at ideas4all. Executive MBA (from IE) and Telecommunications Engineer (Madrid Polytechnic University). Multidisciplinary, with a passion for innovation and technology, but also for other fields such as ethology, archeology or theology, he was associate professor at the Universidad Pontifica de Salamanca and has published over 140 investigative articles. Throughout his career in the business sector, he has always moved between technology and business: technological consultant and project manager at Qarana, financial services manager at Razona (first of the three companies in which he worked together with Ana M. Llopis) and Indra Sistemas, responsible for the team of architectural offers in the latter, and product development manager (internet and paper) at Yell Publicidad. With clear enterprising interests, Echeva, still a student, became involved in a budding Junior-Company movement in Spain, through ITEM-Consulting, and founded  Texware Comunicaciones S.L., of which he was also CEO. During his time as researcher at ETSI Telecomunicación, he also took part in the establishment of Agora Systems, a spin-off of Madrid Polytechnic University.



Agustin Cuenca, Graduated in Computer Science at the Universidad Politécnica de Madrid, and European MBA by EAP (sponsored by Paris Chamber of Commerce). He has held several scholarships in research projects from Hewlett-Packard in San Diego, CA, USA and CISI Engineering in Sophia Antipolis, France.
Internet Experience: Started his relationship with Internet in 1987, first as a researcher and then from the business world. 
Started several companies in Internet (ArteInversion, qarana solutions, Moobile Moonkey, ASPgems, Beruby.com) he specialized in linking technology and the business world being able to work with the top technicians as well as with business leaders.
CEO and founder of Qarana solutions he participated in most of the Internet banking projects in Spain, as well as worldwide (USA, Switzerland, Japan, Singapore, UK, France, Estonia, etc.)
Long time passion for the net and the innovation it fosters that shows at his blog http://blog.loscuenca.com. Agustin has being involved in the open source community since 1991.
Other Business Experience: Several research positions (INTA and GMV) linked to the aerospace industry and software engineering projects.



Ana Trullos, Graduated in Chemistry at the University of Santiago de Compostela (Spain), Organic Chemistry Post Graduate work at the University of Kent, Canterbury, U.K. Granted on International Marketing and Trade by the Madrid Chamber of Commerce at San Francisco (USA)
Internet Experience: Consors España (online broker of German origin): Marketing General Manager. Member of the Board and of the Executive Committee.
Open Bank (first telephone and Internet Bank and Broker in Spain): Strategy and Marketing General Manager.
Viaplus.com As strategy and Marketing manager of the first online store in Spain that did not survive the first crisis
Other Business experience:
Schweppes, S.A.: New Business and New Products Development Group Manager. Member of the European Committee of new products in London.
Banesto: Marketing Manager of Direct Marketing and Branch’s merchandising.
ICEX: Director of the Information and Analysis Division.
Procter & Gamble: Market Research Supervisor
As a freelance Strategy and Marketing consultant, during the last 5 years has worked for big brands such as CEPSA and Endesa (energy sector), esure (Internet insurance company), La Sexta (TV open channel), IKEA, Orange (Mobile Phones), and Master Card and Morgan Stanley (financial sector). 



Maria Luisa Herencia, Management and Accounting
Financial Director with over 15 years' experience in different sectors. Her experience has given her great operational and functional flexibility. Graduated in Economics and Business Administration from the Universidad Complutense in Madrid, and specialized in Finance at the University Center for Financial Studies, CUNEF. Her career has evolved through positions such as Financial Director at the EUROFORUM University Institute, Director of Operations at NETCONTENIDOS, S.A.

Her training has seen her particularly develop skills in implementation procedures, business plan design and financial control over projects, as well as the ability to supervise and motivate work teams.



Millán I. Berzosa, Dircom and Community Manager
Journalist specialized in Economics, and Consultant with a 10-year career in printed and digital press, has worked in web projects since 1998. Graduated in Law (Universidad Complutense and UNED), has a Master's Degree in Financial Markets (IEB), Specialization in Journalism and Communication (Recoletos), Product Manager (Madrid Chamber, IFE) and Excellent Program at IESE Business School in Madrid. He is an outstanding presence in social networks and is one of the most reputed individuals in various rankings of reference in the Internet. He also plays an active role in economics and technology forums and organizes events related with communication, the Internet, law and universities. He was Director of Communication and Community Manager at Comunitae. During the four years he spent working at La Gaceta, he was Editor of Markets and Businesses and in charge of the Industry and Construction sectors. He was previously also in charge of content at Finanzas.com, which he kept in second place in the ranking of Spanish financial websites for four years.



María Mazariegos, User Relations, contents and Blog 
Graduated in Journalism at the University Complutense de Madrid (Spain),
Internet Experience: Exercises a double passion for writing and the Internet world. Good representative of the Net Generation and a very active Internet user, participating in numerous social networks and writing her own blogs.
Creative mind, which never loses an opportunity to exercise talents in web design, and photography with professional experience in press media.



Adrian Pradilla, Programming and IT
Graduated in Computer Engineering at University “Antonio de Nebrija” with honourable mention: “Mention Nebrija 2007”. Madrid.
Internet Experience:  Project  “I-PETER II (Intelligent Personalized English Tutoring Environment)”.  Participation in social networks: Trivago, Linkedin, etc.
Before joining Ideas4all, Adrian was a very active ideator.
Other experience:
Senior Systems Analyst at Sociedad de Prevención de FREMAP, IBM and 20minutos.
Member of research Group “Artificial Intelligence Techniques for Linguistic Applications” (G87H31) UNED. Madrid.





Vanesa Busto, User Relations and content
Graduated in Liberal Arts at the Universidad Europea  (Madrid)
Experience:  Visual artist specialized in originating spaces and installations, Vanesa has participated in several art exhibits.
Creative mind focused on Design
Active user of the latest social networks in the Internet.


Advisory Board: Members


Brian Subirana
Professor Brian Subirana is affiliate at the MIT School of Engineering and also teaches at Business Schools regularly (MIT Sloan, IESE and INSEAD).
Before becoming a Professor he worked with BCG (The Boston Consulting Group).
Prof. Subirana obtained his PhD in Computer Science at the MIT Artificial Intelligence Laboratory and is an expert in applications of new technologies into the real world (e.g. eBusiness, mobile commerce, RFID/EPC). He has an MBA from MIT Sloan and a B.Sc./M.Sc. In Computer Science from the Polytechnic University of Catalonia.
Other research interests: Technology and operations; computational modeling of firms; activity based performance measurement of complex processes; industry transformation; e-Contracting; information technology and executive leadership; advanced learning technologies
On Board since July 2009


Carlos Barrabés
e-commerce Spanish pioneer. Co-founder of barrabes.com, a specialized Ski and Mountain internet store, first online profitable store in Spain. Nowadays an Internet guru.
On board since March 2009



Inés de Leopoldo
Information Technology, Telecommunication, Internet and New Media expert. Inés has developed her career at NCR, Telecom Argentina, La Nación – newspaper and, lately, at Telefónica Group where she was General Manager of Terra in both Latin America and Spain and her past post was Corporate Director at CEO’s office.
Currently she is external advisor of some international consultancy firms and member of the Advisory Board of 2 technology companies: ideas4all and Senseek.
On board since April 2009


Jorge Mata
Founder of  My alert 1999 personalized services via mobile phone. In 2001 My alert was purchased by Buongiorno listed in Italy
Founder and Chairman ob Berggi, inc. Located in Silicon Valley and offices in Beijing, Services and tools that will revolutionize the mobile 2.0  services.
Has been Board ,member of Companies in Silicon Valley Finland and Spain and is active investor to 15 technological start-ups. Previously Jorge worked art belle Labs US, Mckinsey Co Banco Santander and Broadvision
Jorge has been chosen twice  in 1002 & 2002 technological pioneer for the Davos World Economic Forum. He is a Physic Major Universidad Autonoma Madrid and New York U MBA
On Board since July 2009


Juan Carlos Usandizaga
ex IBM President (Country General Manager for Spain and Portugal).  Founder of Usandizaga & Canal Asociados, an e-headhunting and e-recruitment new company. Director of the Board of several companies, and co-founder of Lunatus.com, specialized in project integration in the culture, leisure and entertainment industry.
On board since April 2009


Board of Directors



Ángel Durández Adeva
Economics Graduate, Chartered Accountant.
Has carried out his professional career in the Auditing sector:
Partner at Arthur Andersen.
Founding member of the Federation of Accountants and Auditors.
General Director and Board Member of Fundación Euroamérica, dedicated to the development of relations between the European Union and Latin America.
Currently:
President of Information and Control of Publications (OJD).
Independent Advisor to the Board of Telecinco.
Independent Advisor to the Board of Repsol.
Member of the Advisory Board of Iroko Films, Exponencial, DBP Consultants, Ambers & Co and FRIDE, among others.
Director of Arcadia Capital S.L.
Member of Foundations Germán Sánchez Ruipérez and Euroamérica.



Félix Ynduráin Muñoz
PhD in Physical Science, Universidad Autónoma, Madrid.
Permanent Professor in Physics of Condensed Matter, specialized in Solid States.
Has carried out intensive research with prolonged stays in different Research Centers: MIT, Xerox, IBM and the University of California, Berkeley in the United States, Cambridge University in the UK, the University of Paris Sud in France, and the Max-Planck Institute in Germany.
Over 120 scientific articles in internationally renowned publications, having obtained various scholarships and awards.
Management Experience:
Secretary General for Scientific Policy in the Spanish Ministry of Science and Technology.
General Directory of the Research Center in Energy, Environment and Technology (CIEMAT) of Spain's Ministry of Industry and Energy.
Advisor to CSIC, ENRESA, ENUSA and the Center for Oncology Research.
Member of the Advisory Committee of EURATOM, of the Advisory Committee of Sincrotón Catalán and Spanish representative at ESFRI.
Von Humboldt Research Award. 1 year in Germany, Max Planck Institute, in 1988.
In charge of the Spanish Delegation to the European Synchrotron Radiation Facility (ESRF) and member of the ESRF Council (1987-1993). In charge of the Spanish Delegation to the Institut de Laue-Langevin in Grenoble, for the use of neutrons in research (1987-1992). In charge of the Spanish Program MIDAS, with the support of Spanish Electric Utilities and the Inter-Ministerial Commission for Science and Technology, with the objective of promoting the development and application of Superconductivity in Spain (1988-1995).



Stanley Bendelac
Graduated in Business Administration from HEC (Paris).
Began his professional activity as entrepreneur, founding Advertising Agency Delvico (later purchased by the Bates Group), and Central Media (today Zenith Optimedia).
Ex President of Delvico Bates Spain, Chief Operating Officer of Bates Europe and Africa and Regional Director and President for Ibero-America.
International lecturer, and juror in many international advertising festivals.
Currently:
Independent Consultant for Companies, Investors and Funds.
Member of the Board of Directors and Advisors of various companies.
Lecturer.
In 2006, he published the best-seller “Never Tires La Toalla” (“Never Give Up”).
In 2008, he received an award for “Best Professional Career” in the advertising sector, given by Antonio Lebrija University.